UX Design Methodology

Applying UX design principles ensures our solutions are comprehensive and cohesive.

Performing thorough research to define the problem and to developing real empathy with our users. We apply user experience mapping, keen ideation and rapid prototyping, User Interface Design, testing/validation (UX testing) and data-based performance monitoring.

And then we do it all again to deliver iterative design that evolves as our understanding grows of our users needs.

Previous clients

British Telecom
Three Mobile B2B Portal
Moët Ice Imperial Microsite
Land Rover Newsletters
Dom Pérignon website
Play.com Email Marketing
TK Maxx website
Moët Hennessy Selection
Veuve Cliquot website
The Guardian POS
Sky Wifi Newsletters
British Telecom
Three Mobile B2B Portal
Moët Ice Imperial Microsite
Land Rover Newsletters
Dom Pérignon website
Play.com Email Marketing
TK Maxx website
Moët Hennessy Selection
Veuve Cliquot website
The Guardian POS

Benefits to your business


persuade clients with ease and confidence

Elegant design work to suit any brand identity. I'm accustomed to working with delicacy to champion and extend your brand further.

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You're in safe hands

With 20 years experience in the design industry, you'll get refined, tasteful, consistent work.

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a complete guide on how to successfully leverage your new brand identity

After conducting a brand audit, you'll receive a comprehensive brand book with strategy and guidelines, and brand resources & templates to make it easy to stay effective and consistent in your messaging.

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comprehensive marketing toolkit

A full complement of business stationery is provided, including business cards, letterheads to compliment slips.

Brand assets are also provided for any additional requirements.

View the Brand Package >
WEb design & development
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Sell with confidence

You can be confident that all aspects of a web presence are covered.

You get a complete website design, including all the content produced, coded and implemented and support maintenance provided.

Depending on your business needs, you'll get a single page, interactive or multi-page website that is mobile and tablet friendly.

View some of the unique features included >

Unique features

A complete website

Expertly configured domain names, web-hosting, your own personal email address and a content starter pack containing copywriting, translations, graphics, illustrations, photos and videos.

Researched, analysed & usability tested

Website User Interface (UI) wireframes will be created, prototyped and then fully user experience tested (UX) and data analytics verified for effectiveness.

Update your website, anytime, anywhere.

Once we’ve published your website. You can make ongoing updates conveniently via any web browser, made possible by the included-as-standard content management system (CMS).

monitoring & recommendations

You'll get monthly website performance reports compiled based on Google Analytics.

You'll even get recommendations on how you can improve your site.

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Selling online made easy

Setting up an online store can be a daunting and complicated process. We'll help unpack that complexity to enable you to reach a world of new customers.

You'll get a ready configured, safe and secured webshop that benefits from great usability that gives your customers a frictionless and pain-free shopping experience.

Supporting multiple shopping cart platforms to suite your needs and accepting a multitude of payment gateways makes it easy for your customers to spend with you.

Here's what's included >
supported payment gateways

What's included in the E-commerce package?

Secure e-commerce website

Expertly designed and configured to connect with your new or existing website. Accept payments online safely and securely.

Multiple shopping cart platforms and payment gateways

I can implement shopping carts based on industry standard platforms and connect with the leading payment gateways such as Stripe, Paypal or Mollie.

Shop management training and support

You'll be provided training on how to manage your web shop and in case you need assistance, you'll be provided with same day or next day support.


You'll get monthly website performance reports compiled based on Google Analytics and the shopping platform chosen.

view the e-commerce package >
DIgital campaign marketing
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Budget with impact

Make it easy for your clients to find you online or offline, we'll evaluate and help you achieve your business marketing objectives.

Digital marketing campaigns are available through Google Search and Ads, Facebook, Instagram, Twitter and Snapchat.

For offline marketing, I can provide leaflets, brochures, publication inserts or point-of-sale materials designed and printed.

Quality, value, support

Brand Development

Typically 3-5 weeks

Full brand development or brand extension.

  • Brand Audit
  • Brand design proposal with a minimum of 3 design variants.
  • Logo & brand mark design
  • Brand guidelines / brand book.
  • Brand asset pack containing logo design sets, colours, spaces, icons, photos and/or illustrations, voice & tone, font kit and licenses
  • Brand strategy quick guide.
  • Business stationery starter pack including 100 business cards, 100 letterheaded A4 paper & 100 compliments slips
  • Additional stationery design provided at additional cost.


Typically 2-4 weeks

Full website design, build and implementation

  • Unique SSL certified secure domain name hosting for 1 year
  • Static or dynamic (CMS) website
  • High or low fidelity wireframes and prototyping
  • Fully responsive design (Mobile/tablet friendly)
  • Site code and assets supplied
  • Unique email address for 1 year
  • 1 year website hosting
  • Copywriting and translations
  • Imagery and/or illustrations, font kit & licenses
  • User Experience testing
  • Google Analytics configured
  • Monthly performance report


Typically 5+ weeks

A full web shop designed, build, implementation and training.

  • Unique domain name hosting for 1 year
  • Full e-commerce website (up to 5 pages)
  • Unique email address for 1 year
  • 1 year web shop hosting (transaction fees handled separately)
  • Copywriting and translations
  • Imagery and/or illustrations, font kit & licenses
  • 10 products initially setup
  • User Experience testing
  • Shop management training
  • Website analytics configured
  • Monthly performance report

Digital Marketing

Typically 1-2 weeks

Everything you need to start promoting your business online.

  • Google Ad words
  • Google AdSense
  • Social media campaigns for Instagram, Facebook, Twitter and Snapchat.
  • Email campaign marketing


Bespoke requests for design consultation, growth hacking, online, print and photography are also provided based on a daily rate.